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Recognizing that the first obligation of the physician and the hospital
is to safeguard each patient's life and health, representatives of the
news media are expected to cooperate by refraining from any action or
demand that might jeopardize the patient or interfere with the orderly
business of the hospital.
On all matters of health or medical news, representatives of the news
media are expected to make all qualified, designated contacts before
proceeding to publication or broadcast. News media should not use the
name of the attending physician without his or her expressed
consent. This is done so that knowledge of a physician specialty will
not lead to possible reckless speculation and/or unsubstantiated
prognosis.
In the case of charges against a physician or hospital, the reporters
are expected to make every effort to verify the charges and offer the
accused an opportunity to reply before publication or broadcast.
When using tape recorders, especially over the telephone, the hospital
spokesperson, patient or physician, should be so advised prior to any
questions.
Reporters and photographers must obtain hospital permission before
entering any areas of the hospital. Access to patient care areas
will be arranged if the patient is willing and as soon as his or her
condition permits. The hospital will assist by requesting written
consent from the patient or a responsible family member fore any
type of photography or interviewing is permitted.
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